Aiyyaa(2012)
Aiyyaa is a 2012 Indian Hindi-language romantic comedy film directed by Sachin Kundalkar. It stars Rani Mukerji as Meenakshi Deshpande and Prithviraj Sukumaran as Surya Iyer. The story follows a Marathi librarian who becomes obsessed with a Tamil art student after being captivated by his mysterious fragrance. The film is set in Mumbai and blends fantasy sequences with family drama. It was jointly produced by Anurag Kashyap and Viacom 18 Motion Pictures. The soundtrack was composed by Amit Trivedi. The film received mixed reviews, with critics praising Rani Mukerji's performance but criticizing the weak script. It was released on 12 October 2012.
Quick Facts
- Streaming on
- Amazon Prime Video, Netflix
- Theatrical Release
- 12 October 2012
- Director
- Sachin Kundalkar
- Language
- Hindi
- Runtime
- 2h 32m
- Rating
- 4.8/10
Storyline
A young Marathi librarian, Meenakshi, lives in a chaotic household and dreams of a perfect prince. When she smells a mysterious fragrance on a stranger, she becomes obsessed with finding him. She must choose between her family's arranged marriage plans and following her heart to win the man of her dreams.
“Follow your nose to love.”
Film Details
Parental Guide
Where to Watch
Vibe & Tags
Cast & Crew
Reunion Meter
Frequent partnerships reunited for Aiyyaa
Cast reunions in this film: Anurag Kashyap & Amit Trivedi (6 films together), and Rani Mukerji & Amit Trivedi (2 films together).
Trivia
- The film's title 'Aiyyaa' is a Marathi expression of surprise, similar to 'Oh my!' in English.
- Rani Mukerji learned to speak Marathi for her role, as her character Meenakshi is from a Maharashtrian family.
- The movie heavily references 1990s Bollywood, with Meenakshi often imitating famous dance moves from that era.
- Director Sachin Kundalkar originally wrote the script in Marathi before adapting it into Hindi.
- The soundtrack features a song called 'Dreamum Wakeupum' that mixes Tamil and gibberish lyrics.
- It was shot extensively in Kolhapur, Maharashtra, to capture the small-town setting authentically.
- Despite its unique premise, the film was a commercial failure at the box office.