100% Love(2011)
100% Love is a 2011 Indian Telugu-language romantic comedy film directed by Sukumar. It stars Naga Chaitanya and Tamannaah Bhatia in lead roles. The story follows Balu and Mahalakshmi, cross-cousins who share a love-hate relationship fueled by academic and professional competition. Their egos repeatedly prevent them from admitting their feelings. The film was critically acclaimed and commercially successful, winning two Nandi Awards. It was remade in Bengali as Prem Ki Bujhini and in Tamil as 100% Kadhal. The music was composed by Devi Sri Prasad. The film was released worldwide on 6 May 2011.
Quick Facts
- Streaming on
- Sun NXT, Aha, YouTube
- Theatrical Release
- 6 May 2011
- Director
- Sukumar
- Language
- Telugu
- Runtime
- 2h 20m
- Rating
- 6.6/10
Storyline
Balu is a top college student with a huge ego. His cousin Mahalakshmi comes to stay with him. They compete over grades and success. Years later, they meet again and still fight. Can they overcome their pride and admit they love each other?
“Love is 100% worth the fight.”
Film Details
Parental Guide
Where to Watch
Vibe & Tags
Cast & Crew
Reunion Meter
Frequent partnerships reunited for 100% Love
Cast reunions in this film: K. R. Vijaya & Vijayakumar (9 films together), Tamannaah Bhatia & Devi Sri Prasad (7 films together), Devi Sri Prasad & M. S. Narayana (7 films together), Devi Sri Prasad & Sukumar (6 films together), Devi Sri Prasad & Naresh (4 films together), and Vijayakumar & M. S. Narayana (4 films together).
Trivia
- The film's working title was 'The Love Calculator', which was later changed to '100% Love'.
- Sukumar wrote the script with Naga Chaitanya in mind, but the actor was busy with other projects.
- The song 'Pilla' was shot in a single day at Ramoji Film City to save production costs.
- Deeksha Seth, who played Mahalakshmi, was a former Miss India finalist and this was her Telugu debut.
- The film's climax was inspired by a real-life incident Sukumar heard about involving a competitive couple.
- Composer Devi Sri Prasad reused the tune of 'Pilla' later for a Tamil song in 'Vaalu' (2015).
- The movie was a commercial success and completed a 100-day run in several theaters across Andhra Pradesh.