Premaku Velayara(1999)
Premaku Velayara is a 1999 Indian Telugu-language romantic comedy film co-written and directed by S. V. Krishna Reddy. The film stars J. D. Chakravarthy, Soundarya, and Prakash Raj in lead roles, with Srihari and Ravi Teja in supporting parts. The story follows Manohar, a B.Com graduate who discovers his uncle is a billionaire and decides to marry his cousin for her wealth. His cousin Madhavi disguises herself as a poor clerk named Malati to test his true intentions. The film is notable for its family-friendly tone, humorous situations, and a strong moral about love triumphing over greed. Idlebrain.com rated it three-and-a-half stars out of five, calling it a complete family entertainer. The film released on 6 August 1999 and features music composed by S. V. Krishna Reddy.
Quick Facts
- Theatrical Release
- 1 January 1999
- Director
- S. V. Krishna Reddy
- Language
- Telugu
- Runtime
- 2h 20m
- Rating
- 5.4/10
Storyline
A lazy B.Com graduate named Manohar discovers his uncle is a billionaire. He decides to marry his cousin Madhavi for her money. But Madhavi is working undercover as a poor clerk named Malati. She tests Manohar to see if he loves her or her wealth. Manohar must choose between his greed and true love.
“Dude! It's time for love.”
Film Details
Parental Guide
Vibe & Tags
Cast & Crew
Reunion Meter
Frequent partnerships reunited for Premaku Velayara
Cast reunions in this film: Brahmanandam & M. S. Narayana (79 films together), Prakash Raj & Brahmanandam (59 films together), Prakash Raj & M. S. Narayana (27 films together), Brahmanandam & Ravi Teja (23 films together), Soundarya & Brahmanandam (19 films together), and Srihari & Brahmanandam (17 films together).
Trivia
- The film's title 'Premaku Velayera' is a playful twist on a popular Telugu phrase meaning 'give way to love', setting the comedic tone.
- This was one of the early films for actress Laya, who later became known for her roles in television serials.
- Director S.V. Krishna Reddy also composed the film's music, a dual role he often took in his early career.
- The movie features a cameo appearance by comedian Brahmanandam, who was a frequent collaborator with the director.
- Parts of the film were shot in picturesque locations in and around Hyderabad, which was less common for comedies at the time.
- The plot revolves around the hero pretending to be rich, a common theme in 1990s Telugu cinema known as 'concept comedies'.
- The film's release coincided with a wave of similar light-hearted family entertainers that defined the late 90s Telugu film industry.